Multinational software corporation, SAP, launched Universal ID, a SSO for users to easily access all SAP platforms. In addition to the digital strategy and branding for Universal ID–we saw an opportunity to infiltrate the annually held global SAP TechEd conferences with a fun, nostalgic narrative to show the benefits of Universal ID.
In an 8-bit world, four Tech Guardians were birthed from the powers of Universal ID to defeat Corporal Complexity and his bugs.
The gameplay was inspired by the beloved 1980s arcade game, Galaga. Below are screengrabs from the game, played both online and at conferences worldwide.